You cook from home and sell it. Do you actually know what you earn?

We know how this goes

• “What did flour cost last month?”

  Prices move every week. You absorb the rise by selling at last month's price, and the profit goes quietly without anybody noticing.

• “Four hours at the oven — was it worth it?”

  Leave your own time out of the sum and your hourly earnings can fall below minimum wage without anything telling you.

• “Did they want it without walnuts?”

  Orders in a notebook, customers in WhatsApp, recipes in your head. Carrying all three is the tiring part.

The arithmetic nobody does

One tray of apple tart, with the real figures:

What changes

You set the price, we tell you the profit

No margin percentages to work out. Put in your price and Foodculator tells you what that leaves you an hour. “Was that worth my afternoon?” finally has an answer.

Cover against a price rise

Butter went up? Every recipe using it re-costs at once, and you are told if you are still selling at the old price.

Look like a proper business

“Does it have gluten, how many calories?” — answered in seconds. Send the nutrition and allergen note straight into the chat; a barcode fills most of it in for you.

There is no setting up

You do not have to enter flour first, or write recipes, or count a store cupboard. Write the order and Foodculator asks for what is missing as you go — the ingredient, the dish and the customer all get made on the spot.

No negative stock, no stocktake, no evening set aside to configure anything. You cook; it keeps up.

What people ask

I am not good with technology. Is it hard?

If you can use Instagram you can use this. No accounting words, no grids of boxes — every screen asks one thing.

Will it take up space on my phone?

No. There is nothing to download; it runs in the browser. If you like, add it to your home screen in one tap and it behaves like an app.

Can anybody see my recipes or my customers?

Never. This is not a marketplace — nobody browses kitchens and nobody sees your customers. Delete your account and all of it goes with you.